“What unites people? Armies? Gold? Flags? Stories. There’s nothing more powerful than a good story. Nothing can stop it. No enemy can defeat it.”
Who can forget an all-time iconic character Tyrion Lannister from Game of Thrones and who can forget his one-liners and quotes? GOT was amongst those best shows ever that had to offer a lot in terms of management lessons. Right from survival tricks to self-marketing, from leadership lessons to branding, it empowered us with a new perspective, a new way to look at and solve problems while inspiring us to lead a life like a king-size no matter what the circumstances are.
In a wake of ever-evolving Social Media and Digital Media Marketing, it has become essential for businesses of all scales to embrace the relevant strategies empowered by Storytelling. However, surprisingly, resourceful brands with no budget constraint and best resources are at times are lagging in attracting the attention of the ideal customers than their counterparts which are not that resourceful. The message is clear; a unique story attached to your products and services is what plays a decisive role in ensuring the success of your social media marketing. Here get hold of the best Storytelling quotes that will help you gain insight into the importance of Storytelling:
“No matter what you do, your job is to tell your story.”
—Gary Vaynerchuk, Author, Motivational Speaker, Entrepreneur
“Every business has a story to tell.”
—Jay Baer, Renowned Keynote Speaker, Author, Marketing Expert
“Stories are how we learn best. We absorb numbers and facts and details, but we keep them all glued into our heads with stories.”
—Chris Brogan, Author, Marketing Consultant, Journalist, Speaker
“No tribal Chief or Elder has ever handed out statistical reports, charts, graphs, or lists to explain where the group is headed or what it must do.”
—Peg Neuhauser, Author & Business Consultant
“And do you know what is the most-often missing ingredient in a sales message? It’s the sales message that doesn’t tell an interesting story. Storytelling…good storytelling…is a vital component of a marketing campaign.”
—Gary Halbert, Direct Marketing Guru
“Stories are not indicators, they ARE the organization.”
—David M. Boje, Professor of Management, New Mexico State University
“Storytelling is by far the most underrated skill when it comes to business.”
–Gary Vaynerchuk, Author, Motivational Speaker, Entrepreneur
“Authenticity, honesty, and personal voice underlie much of what’s successful on the web.”
—Rick Levine, Author, Marketing & Sales
“The world is shaped by two things—stories told and the memories they leave behind.”
—Vera Nazarian, Science Fiction and Fantasy Writer
“Great storytelling can make the difference between someone paying attention to you and someone just tuning you out.”
—Christopher S. Penn, Digital Marketing Authority
“Stories are how we remember; we tend to forget lists and bullet points.”
—Robert McKee, Storynomics Author, Speaker
“People are looking for a connection.”
—John Michael Morgan, Business Leadership Coach
“You can buy attention (advertising). You can beg for attention from media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.”
—David Meerman Scott, Marketing and Sales Visionary
“The audience does not need to tune themselves to you—you need to tune your message to them. Skilled presenting requires you to understand their hearts and minds and create a message to resonate with what’s already there.”
—Nancy Duarte, Writer, Speaker, CEO
“You can’t tell any kind of story without having some kind of a theme, something to say between the lines.”
—Robert Wise, Film Director, Producer, Editor
“In order to tell better stories, brands must actually be better stories. Our brave new media world hasn’t just put audiences in charge; it has also given them the tools to instantly peel back the curtain on marketing campaigns and to look at the substance behind them.”
—Jonah Sachs, Author, Executive Director, Speaker, Thought Leader
“Stories are a communal currency of humanity.”
—Tahir Shah, Managing Consultant, Sales & Marketing
“Your stories will be unique to you, your brand, and the experience you are trying to create.”
—Robert Rose, Chief Strategy Advisor for the Content Marketing Institute, Author
“Marketing is the art of telling a story that moves people to act.”
—Bernadette Jiwa, Author, Marketing Guru
“The brands that win are the brands that tell a great story. When it comes to transmedia storytelling, the brands that win are the brands that tell many great stories and are able to connect them all together.”
—Mitch Joel, President of Mirum, a global marketing agency
“Marketing is no longer about the stuff you make but the stories you tell.”
—Seth Godin
“A video without a storyboard is like a house without a foundation.”
—Han Lung, Content Strategies, Marketing Advisor, Entrepreneur
“People think in stories, not statistics, and marketers need to be master storytellers.”
—Arianna Huffington, CEO, Author, Columnist, Founder of The Huffington Post
“We’re operating in a world where one video can lead to a massive social following.”
—Mike Henry, CEO, President, Henry Marketing Co.
“If marketing is more like storytelling, we can count on more engagement from potential customers.”
—Ardath Albee, B2B Marketing Strategist, Author, Speaker
“Good content should be at the heart of your strategy, but it is equally important to keep the display context of that content in mind as well.”
—Tim Frick, Founder & CEO, Mightybytes, Inc.
“In a time of rapidly compounding technology generations, the most successful businesses will consistently deliver high touch to customer with one of our oldest traits—the telling of a story.”
—Jim Blasingame, Small Business Advocate, Radio Show Host, Storyteller
“People don’t want to be sold. What people do want is news and information about things they care about.”
—Larry Weber, Chairman & CEO, Racepoint Global
“A story is a trick for sneaking a message into the fortified citadel of the human mind.”
—Jonathan Gottschall, Collegiate Fellow, Author
“Effective content marketing is about mastering the art of storytelling. Facts tell, but stories sell.”
—Bryan Eisenberg, Online Marketing Thought Leader, Author, Speaker
“Your content is not about ‘storytelling’; it’s about telling a true story well.”
—Ann Handley, Writer, Marketer, Speaker
“There is a big difference between creating branded content and building a content brand. Branded content is egocentric brand marketing. Developing a content brand takes an audience-first approach to business storytelling that builds a loyal audience.”
—Andrew Davis, Author & Keynote Speaker
“I simply see life as one great story after another, and that’s the way I’ve always communicated. People remember stories.”
—Marcus Sheridan, Author, Motivational Speaker
“I think of the story as a movie or novel and cast the people from around the world whose success I showcase as my hero and traditional offline advertising and the PR pitching approach as the villains.”
—David Meerman Scott, Author & Marketing Visionary
“We are all storytellers. We all live in a network of stories. There isn’t a stronger connection between people than storytelling.”
—Jimmy Neil Smith, Director of the International Storytelling Center.
The world isn’t just the way it is. It is how we understand it, no? And in understanding something, we bring something to it, no? Doesn’t that make life a story?
—Life of pie.
Have you ever taken “Storytelling” seriously before? If not then these quotes will inspire you to present your offerings uniquely with the help of storytelling. Also do not forget to share in comments which Storytelling quote is your favourite.
